Play a game of Hide and Go Seek with your customers
Ready or not here I come. The moment this phrase is written or heard, you know its context: Hide and Go Seek. When I have some free time, there’s nothing better than playing a game of hide and go seek...
View ArticleMake them remember the key points, not the pizazz
You sit down in your seat, awaiting the presenter to start his magic. You’ve been in this position enough before to know that the ‘misses’ seriously outnumber the ‘makes’. Your expectations for a...
View ArticleWhat 3 behaviors repel visitors from your conference booth?
I recently attended a conference and noticed a few behaviors that I don’t think are conducive to maximizing one’s investment in an event. Unfortunately, I found myself falling into these traps on...
View Article2 simple tips to make your trade shows magnificent
Over the past 12+ months, I’ve had the fun, enriching opportunity to represent VersionOne at a variety of conferences and trade shows across this beautiful country. These events serve several valuable...
View ArticleThat’s not my department.
Responsibility; ownership; accountability; these themes sound weighty, and they are; being responsible, accountable, with an ‘owner’s mindset’ is tough to achieve. A few weeks ago I witnessed firsthand...
View ArticleHow to Get Ahead with a Little Encouragement
As the college-age swimmers pushed and glided effortlessly across the pool, the crowd watched in awe at the incredible athletic prowess. Parents anxiously observed their daughters fight for position...
View ArticleGolf and Leadership
The sun had just risen. The deer pranced across the dewy grass. A few lonely ducks squawked on a nearby lake. Time was frozen. It was 6:30am on a Sunday morning. Time for golf. I recently played a...
View ArticleWhat are you doing to surprise your customers?
We are rarely surprised anymore. In our youth, we leapt for joy when opening that surprise sky blue bicycle for our birthday. We opened our report card in hopes that the letters B or (Even better) A...
View ArticleAudience 101: Talk with us, not at us
Shortly after the calendar flipped from 2010 to 2011, our family attended our neighborhood’s church for an uplifting Sunday morning service. The music was comforting; the choir was inspiring. I...
View ArticlePlay a game of Hide and Go Seek with your customers
Ready or not here I come. The moment this phrase is written or heard, you know its context: Hide and Go Seek. When I have some free time, there’s nothing better than playing a game of hide and go seek...
View ArticleWhat are you doing to surprise your customers?
We are rarely surprised anymore. In our youth, we leapt for joy when opening that surprise sky blue bicycle for our birthday. We opened our report card in hopes that the letters B or (Even better) A...
View ArticleAudience 101: Talk with us, not at us
Shortly after the calendar flipped from 2010 to 2011, our family attended our neighborhood’s church for an uplifting Sunday morning service. The music was comforting; the choir was inspiring. I...
View ArticlePlay a game of Hide and Go Seek with your customers
Ready or not here I come. The moment this phrase is written or heard, you know its context: Hide and Go Seek. When I have some free time, there’s nothing better than playing a game of hide and go seek...
View ArticleMake them remember the key points, not the pizazz
You sit down in your seat, awaiting the presenter to start his magic. You’ve been in this position enough before to know that the ‘misses’ seriously outnumber the ‘makes’. Your expectations for a...
View ArticleWhat 3 behaviors repel visitors from your conference booth?
I recently attended a conference and noticed a few behaviors that I don’t think are conducive to maximizing one’s investment in an event. Unfortunately, I found myself falling into these traps on...
View Article2 simple tips to make your trade shows magnificent
Over the past 12+ months, I’ve had the fun, enriching opportunity to represent VersionOne at a variety of conferences and trade shows across this beautiful country. These events serve several valuable...
View ArticleThat’s not my department.
Responsibility; ownership; accountability; these themes sound weighty, and they are; being responsible, accountable, with an ‘owner’s mindset’ is tough to achieve. A few weeks ago I witnessed firsthand...
View ArticleHow to Get Ahead with a Little Encouragement
As the college-age swimmers pushed and glided effortlessly across the pool, the crowd watched in awe at the incredible athletic prowess. Parents anxiously observed their daughters fight for position...
View Article
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